Job Title: Regional Marketing Manager - MEAI
Job Requisition ID: R123751
Location: Nigeria
Employment Type: Full Time
Description
Baker Hughes, a GE company (NYSE: BHGE), is the world's first and only fullstream provider of integrated oilfield products, services, and digital solutions. With a rich heritage of innovation, BHGE leverages the expertise and passion of its team to boost productivity across the oil and gas value chain.
We are seeking a dynamic Regional Marketing Manager to lead our marketing efforts for the MEAI region. This role involves developing and implementing a comprehensive marketing strategy for our Precision Sensors and Instrumentation brands: Druck, Panametrics, and Reuter Stokes.
Responsibilities
- Develop Regional Marketing Strategy: Utilize market intelligence to craft and own the MEAI regional marketing strategy for Druck, Panametrics, and Reuter Stokes.
- Tailor Marketing Approach: Understand and address the unique needs of various sub-regions and markets, customizing strategies accordingly.
- Collaborate with Teams: Partner with Product and Digital Marketing teams to deploy effective regional marketing campaigns within budget.
- Manage Channel Partner Marketing: Oversee the PSI channel partner marketing strategy for the MEAI region, ensuring content is tailored to target languages and markets.
- Align with Regional Marketing Leader: Work with the Regional Marketing Leader to create a cohesive regional strategy for Precision Sensors and Instrumentation.
- Coordinate Marketing Activities: Align with the common processes for Regional Marketing across PSI businesses to ensure consistent and effective campaign execution.
- Develop Localized Campaigns: Collaborate with Commercial teams and other stakeholders to create and implement marketing campaigns that meet regional needs, including content localization and SEO/SEM strategies.
Qualifications
- Bachelor’s Degree in Marketing, Business, or a related field.
- Extensive experience in Regional Marketing.
- Proven ability to create and execute successful marketing plans.
- Knowledge of relevant markets and industries such as Aerospace, Automotive, Oil & Gas, and more.
- Strong experience in customer and vendor negotiations.
- Ability to thrive in ambiguous environments and prioritize effectively.
- Business fluency in English and at least one other local language.
- Expertise in content localization, SEO/SEM, channel partner marketing, and events management.
- Strong cross-functional collaboration skills and a proactive, enthusiastic approach.
How to Apply
Interested and qualified candidates should click here to apply.
Conclusion
If you’re a seasoned marketing professional with a passion for strategy and regional growth, this is your chance to make a significant impact at Baker Hughes. As the Regional Marketing Manager for the MEAI region, you will drive innovation and success for our Precision Sensors and Instrumentation brands.
Apply now to join a global leader in oilfield products and digital solutions, and help shape the future of our marketing efforts across diverse and dynamic markets. Don’t miss out on this exciting opportunity to advance your career with a company that values creativity, expertise, and commitment.
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